Management Team

Anu Shukla, Founder and CEO

Anu Shukla is a serial entrepreneur. Prior to founding Offerpal Media, she was the founder and CEO of Mybuys Inc. where she currently serves on the Board of Directors. Mybuys is a venture-backed company in the eCommerce personalization market. Prior to Mybuys, Anu pioneered the category of Internet Marketing Automation as founder and CEO of Rubric, Inc. Rubric was acquired in 2000 for $366 million.

Prior to Rubric, Anu has held a variety of executive roles including the VP of Marketing and Product Strategy at Versata (VATA), and Vice President of Worldwide Marketing and Product Management at Compuware/Uniface Corporation (CPWR).

Anu serves on the Board of Directors of the International Museum of Women (imow.org) and the Advisory Board for the Leavey School of Business, Santa Clara University. She was named to the Computer Industry "Dream Team" by Business 2.0 magazine in 2004, awarded the YSU Distinguished Alumni award in 2005, and the Entrepreneur of the Year by the Washington D.C. based Dialogue on Diversity organization in 2005.

Mitch Liu, Co-founder and Vice-President

Mitch Liu has helped drive the success of multiple consumer and online advertising startups through technology and marketing.  Most recently, he was Senior Director at Adteractive, a leader in the pay-for-performance CPA lead generation market.  Mitch led the platform product management team responsible for four major vertical businesses and over $150M in online advertising revenues.

Prior to Adteractive, Mitch was Director of Product Management at salesforce.com where he spearheaded the initial market research and launch of a new on-demand software-as-a-service application.  While completing his MBA at Stanford, he served as the interim head of marketing for www.xfire.com, a DFJ and NEA backed startup developing an online consumer IM gaming community, acquired by MTV Networks for $102 million.  From 1992-2001, Mitch co-founded two startups in the Boston area that were both acquired.

Mitch has a BS in Computer Science Engineering from MIT, and a MBA from Stanford Graduate School of Business.  He has served as an advisor to www.searchforce.com, a search engine marketing management startup; and www.stepup.com, a local shopping service startup acquired by Intuit for $60 million.

Naghi Prasad. Vice-President, Engineering and Operations

Naghi Prasad has developed award-winning products for online advertising and analytics companies. Most recently, he was the Vice President of Engineering and Operations at Turn, a contextual advertising company building a next-generation automatic bidded CPA advertising network. Prior to that, Naghi was the VP of Engineering for Intelligent Content and Search at Verity, overseeing products that contributed over $100 million in annual revenues.

Previously, Naghi held senior management roles at Peoplesoft and VerticalNet, leading their data warehousing and analytics initiatives and creating award-winning product suites. As a member of the Accenture technology think tank organization, he led a number of initiatives on emerging technologies including search, knowledge management and complex systems modeling.

Naghi has a Ph.D. in artificial intelligence from the University of Massachusetts, a master's degree from the Massachusetts Institute of Technology, and bachelor's and master's degrees in computer science and electrical engineering from the Indian Institute of Technology, Chennai.

Mike Miller, Vice President, Sales & Business Development

Mike is an online advertising industry veteran and early pioneer in behavioral advertising, with nearly two decades of experience in sales, marketing and business development. With a disciplined approach to understanding and exceeding client objectives, he has directed successful marketing campaigns for companies including Expedia, University of Phoenix, NexTag, Experian, Microsoft, T-Mobile and Nike, as well as leading advertising agencies including Avenue A, Modem Media, Carat, MediaEdge and OMD.

Mike has spent the past 10 years building successful sales and business development teams at leading online advertising companies such as Orbitz (NASDAQ: OWW), Aptimus (NASDAQ: APTM), and Excite@Home.

Mike holds a BS in Finance from the University of the Pacific and an MBA in Marketing from Santa Clara University.